Syed Rameez Rafiq

- Direct Customer Sales/Relationship Management with aggressive negotiation skills and creative selling abilities to close on business with a high conversion rate - Primary, pro-active contact with specific targeted customers: Negotiate agreements and build relationships with both technical and commercial divisions at customers organization - Influence customer segmentation. Identify new customers and markets for commercialization - Execute value-based sales plan (volume and price) and manage customer adoption. Understand particular requirements to implement technology and maximize value for specific reservoir targets - Forecasting: Develop an updated forecast for supply chain planning (production, inventory, scale-up, logistics) - To take responsibility for all aspects of leading and managing the overall segment sales

- New business development and networking relationships with Consultants, Architects, Contractors, Project Owners & End Clients - Bring forth upgrades and leads into opportunities by assigning suitable sales process, establishing appropriate contact with the client and associated parties, identifying required project needs, constraints & responsibility to meet customer’s system design and installation requirements. - Careful review of contract/tender terms & conditions with previously gathered information and client objectives. Presenting the proposal and negotiating price, terms and conditions with customer while simultaneously meeting the company needs - Coordinating with Production, Supply Chain, Installation, Services and Finance Departments to ensure proper execution of the project - Forecasting & analyzing market trends and assisting management to cope with the dynamic market shifts and the optimization of inventory as per expected future demand - Weekly reporting on sale orders, lost sales, prospects & critical developments of overall projects

Sales: - Generating sales leads by establishing appropriate contact with Client, Consultant, Architect & Contractors. Extensive and efficient working in order to convert the lead into a valuable order. - Preparing, finalizing & reviewing the preliminary proposal and validating the preliminary offering with project team integral to sort out any outstanding issues or concerns. - Careful review of contract/tender terms & conditions with previously gathered information and client objectives. Presenting the proposal and negotiating price, terms and conditions with customer. Application: - Experience with various Load Calculation software (HAP, LATS Load), HVAC system sizing of equipment & components. - Internal/External coordination of all design and construction trades including architectural, structural, fire protection and electrical systems. - Accurate field evaluations and assessments to identify possible HVAC application and potential challenges. - Research, evaluate and design equipment and processes to meet specific design requirements. - Detailed knowledge of industry codes and ASHRAE Standards Execution/

Sales: - Experience of a Sale Engineer’s role in the industry. - Answering all technical questions that may arise during the sales process. - Involved in any pricing and contract negotiations. - Keeping a constant eye on market trading conditions. - Conducting Client, Consultant & Contractor Visit. - Strong consulting and needs assessment skills. Design & Application: - Managed load calculations, equipment selection and implementation of different HVAC systems for different projects. - Worked under pressure and strict deadlines to achieve goals and project turn-ins. - Collaborated in different projects simultaneously. - Read and understand construction plans. - Familiarized with international codes and standards for construction and design.